According to reports from Reuters, General Motors, trying to prepare competition-disk test in Chicago, LA, Philadelphia and Miami
The project, entitled'Test Drive Studio"reads as follows: when the consumer goes to the participating merchants, but it' ll be offered a test drive in the mid-size Malibu and Equinox, and Traverse crossovers.
After that builds GM's (and U.S. taxpayers') money is where his mouth is: You' ll offer people the chance to go in comparable Ford, Toyota and Honda
Not only that, the program offers consumers the opportunity to attract more direct comparison, but it saves them time in this process."They come in and control over some of those competing products in your spare time ... not't have to go running in the city go to the meeting distributors," says General Motors'' Steve Tihanyi, Director of Marketing
Tihanyi explains that the ultimate goal is to draw the attention of people on-line with the help of pop-up window (pop-up that works yet?) To Edmunds and Kelley Blue Book. Not sure, but the studios in heavily trafficked shopping centers will be good.
Just make sure that the dealers take care'don t people. I like that I met a Ford dealer recently and had a man in the rain knocking at my window for sale. Wake up man, I 'm not always the car in the rain to talk to a salesman at
